Ecommerce SEO for your catalog data.
We fix the on-page SEO inside your product and collection records: titles, meta descriptions, descriptions, handles, alt text and structured data fields. AI engine does the volume, a person reviews every row.
BEFORE · 4 ISSUES
blk office chr ergo
furniture?
description: NULL
AFTER · LIVE
Black Ergonomic Office Chair
OFFICE › CHAIRS › ERGONOMIC
- STARTS FROM
- $199 · up to 250 products
- DELIVERY
- Agreed in your quote
- SCOPE
- On-page catalog SEO only
- NOT INCLUDED
- Link building, PPC, theme development
Most ecommerce SEO advice is about blogs, backlinks and site speed. Meanwhile the catalog itself, which is where products actually rank and sell, is full of titles like "Item 4471 - Blue", empty meta descriptions and 600 products sharing the same supplier paragraph.
That is the layer we work on. This page is deliberately narrow about what we do and what we do not.
What you get
- Product title rewrites that put the product type, brand and key attribute first, within sensible length
- Meta titles and meta descriptions written per product and collection, unique across the store
- Product descriptions rewritten where thin or duplicated, built only from facts in your source data
- Clean handles and URLs, with a 301 redirect file for anything we change
- Image alt text and image file names that describe the product
- The data fields structured data reads from: brand, GTIN, MPN, material, colour, size, condition
- Duplicate and thin content cleanup across products and variants
- Internal linking through collection structure and collection descriptions
- Alignment with your Google Merchant Center feed, so titles and attributes match on both sides
- A before and after file and a QA report listing every change and every item we could not resolve
What we do not do
We do not build links, buy placements or run outreach. We do not manage PPC or shopping ads. We do not develop or edit themes, and we do not write ongoing blog content. We do not promise rankings. If your problem is a slow theme or no backlinks, a catalog cleanup will not fix it, and we will say so in the audit.
How it works
- You send a catalog export and the platform name (Shopify, WooCommerce, Magento, BigCommerce, Wix or custom).
- We audit the catalog and report what is missing, duplicated or malformed, then send a fixed quote and delivery date.
- The AI engine drafts the changes at volume; a person reviews every output against your source data.
- You approve a before and after file, and a draft or staging state where the platform allows it.
- We apply the changes through a staff or collaborator account, or hand you an import file. Redirects are delivered with it.
Catalog SEO problems we see most
| Problem | Why it hurts | What we do |
|---|---|---|
| Supplier text pasted on many stores | Near-identical pages compete and add little | Rewrite from your product facts |
| Titles led by SKU or colour | Weak match to how people search | Reorder to type, brand, key attribute |
| Empty or auto-generated meta descriptions | Search shows a random snippet | Write one per page |
| Image files named IMG_2231.jpg, empty alt text | Lost image search and accessibility | Descriptive names and alt text |
| Variants as separate near-duplicate products | Splits relevance across pages | Advise consolidation; build parent and child where needed |
| Missing GTIN, brand or material | Merchant Center items limited or rejected | Fill from source, flag gaps |
| Collections with no copy | Thin category pages | Short, specific collection descriptions and linked subcollections |
Titles deserve their own read: see product title formulas for the patterns we use. For the data side of the audit, the catalog data quality checklist lists the same checks.
Pricing
Catalog cleanup starts from:
| India | US | UK | Australia | |
|---|---|---|---|---|
| Up to 250 products | ₹4,999 | $199 | £159 | A$299 |
Larger catalogs and SEO rewrites that include descriptions are quoted after we audit your catalog. The fixed quote comes before any work starts. See pricing and the full catalog cleanup service. If your catalog also needs feed fixes, the Merchant Center fix service covers that. On Shopify specifically, read Shopify SEO services.
Is this a fit?
It suits stores with a few hundred to several thousand products whose catalog data is the weak point: inherited supplier copy, inconsistent titles, a messy migration. It also suits agencies who run link building and ads and want the catalog layer handled.
It does not suit you if you need a full SEO retainer with link building and content strategy, or if your catalog is thirty products you can edit yourself in an afternoon.
Try the free 10-product sample if the project is a fit, or ask for a fixed quote at /get-started.
Related services and guides
Specialist pages and practical guides for this work.
SPECIALIST SERVICES
- AI product photography service, managed
- AI search optimization for your catalog
- An Amazon virtual assistant, by the project
- Customer service automation, set up for you
- Catalog management as a service, not another tool
- Ecommerce outsourcing, productised
- Ecommerce product listing, one catalog, every channel
- Google Merchant Center disapprovals, fixed
- Product data entry, without the double-keying
- Product descriptions, written for the whole catalog
- Product photo editing service, at catalog scale
- Shopify abandoned cart recovery, built for you
- Shopify store management, done for you
- Shopify store setup with products loaded
- A Shopify virtual assistant for catalog work
- A WhatsApp chatbot for your store
- WhatsApp COD confirmation, set up for you
- Catalogue management for Australian stores
GUIDES
- PRODUCT CONTENTHow products show up in ChatGPT, Google AI Overviews and Perplexity
- PRODUCT CONTENTA catalog data quality audit checklist you can copy and run today
- COSTS & OUTSOURCINGCatalog management service vs PIM software vs spreadsheets
- PRODUCT CONTENTDesigning product attributes and taxonomy for an ecommerce catalog
- PRODUCT CONTENTProduct description templates by category, with filled examples
- PRODUCT CONTENTProduct title formulas that work for SEO, Google Shopping and marketplaces
SEND US
10 PRODUCTS.
See what your catalog can look like before you commit to anything.
Free if your project is a fit.
Questions we get asked.
Something not covered here? Tell us about your catalog and we'll answer directly.
Not in the full-service sense. We do one slice of ecommerce SEO: the on-page work inside your catalog records. We do not do link building, paid ads, content marketing campaigns or theme development. If you need those, hire a specialist for them and use us for the catalog layer.
We cannot promise rankings, and anyone who does is guessing. Rankings depend on competition, site authority, backlinks and many other factors. What we can show is the work: every title, description, handle and alt text changed, listed in a before and after file for you to approve.
No. We supply the data that structured data reads from, such as brand, GTIN, material, colour and condition fields, and we advise on theme changes if something blocks it. A developer you choose builds any theme change. We do not edit theme code.
It depends on scope. The audit sets the real date, and it goes into your written quote before work starts.
An export of your catalog is enough for the audit. To apply changes we use a staff or collaborator account that you can remove at any time. We never ask for store passwords, and we do not use your data to train third-party models.
Only where the audit shows it is needed. Strong existing copy is left alone. Thin, duplicated or supplier-pasted descriptions get rewritten from your own source data, and anything we cannot verify is flagged for you rather than invented.
SEND THE CATALOG.
WE'LL TAKE IT FROM HERE.
Tell us what you have, where it needs to go, and how many products you're working with.